The 2025 edition of South by Southwest (SXSW) has officially wrapped up, and once again, it showcased the pivotal role of innovation, creativity, and international collaboration in driving global industries forward. This year, France made a notable impact, with French companies, startups, and institutions taking center stage, sparking new connections and building bridges between the U.S. and France.
A Strong Presence Focused on Innovation
At the heart of the dynamic ecosystem at SXSW, innovation was once again at the forefront. The French-American Chamber of Commerce (FACC) Texas played a key role in supporting both startups and large French corporations, facilitating meaningful connections, new opportunities, and bold visions. Throughout the year, FACC Texas helps French businesses navigate and thrive in the fast-growing Texas and U.S. markets, fostering collaboration and long-term success.
For SXSW 2025, a captivating program was designed, offering diverse formats and an impressive lineup of inspiring speakers, aiming to spark creative thinking and foster unexpected connections. The event once again proved to be a boundary-pushing experience that everyone should experience at least once in their lifetime.
Key Highlights of France’s Presence at SXSW 2025
- Delegation of Companies by Team Export Bpifrance & We Are
A large delegation of French companies participated, showcasing the dynamism and diversity of France’s presence at SXSW. These interactions helped strengthen the ties between French and American businesses.
