Your Trusted Partner for U.S. Market Success
Expanding your business in the United States presents immense opportunities—but navigating a new market can be complex. At the French-American Chamber of Commerce (FACC), we provide tailored business development services to help you establish and grow your operations in the U.S. with confidence and efficiency.
From market entry strategies to building key relationships, our expertise and network give you the competitive edge to thrive in a dynamic market like the United States.
Why Choose FACC for Business Development?
- Extensive Network: Leverage our established connections across industries to access key decision-makers, potential partners, and clients.
- Tailored Strategies: We understand that every business is unique. Our approach is customized to meet your specific goals, industry, and challenges.
- Local Expertise: With deep knowledge of U.S. business practices and a nuanced understanding of French-American dynamics, we help you avoid common pitfalls and seize opportunities.
Our Services
1. Market Entry Support
- Assess market potential and competitive landscape.
- Identify industry trends and customer insights.
- Tailor entry strategies to maximize impact.
2. Strategic Connections
- Introduce you to potential clients, partners, and collaborators.
- Organize targeted B2B meetings to foster meaningful opportunities.
- Connect you with professionals who have successfully navigated the same path.
3. Growth Acceleration
- Design business strategies to scale your operations in the U.S. market.
- Provide guidance on local regulations, cultural nuances, and industry-specific practices.
- Facilitate participation in trade shows, events, and delegation missions to boost visibility.
4. Ongoing Advisory
- Act as a trusted advisor throughout your U.S. journey.
- Provide insight on business development trends and best practices.
- Support you in adapting your strategy as market conditions evolve.
What Sets FACC Apart?
- A Hands-On Approach: We work closely with you, acting as an extension of your team to ensure you achieve your goals.
- Community-Driven: Gain access to the FACC’s vibrant network of over 200 member companies in Texas and beyond.
- Proven Track Record: From startups to multinational corporations, we’ve supported a diverse range of businesses in achieving their U.S. ambitions.
- Deep Industry Expertise: From energy to tech, medtech, aerospace, and beyond, we understand the unique ecosystems driving the U.S. economy.
Who Benefits from FACC Business Development Services?
- Startups: Seeking to make their mark in the U.S. market with limited resources.
- Established Companies: Looking to expand their footprint and deepen relationships with clients and partners.
- French Businesses: Exploring U.S. market potential while benefiting from FACC’s transatlantic expertise.
You Bring a Solution, We Bring Clients to You
Working with FACC
- Accelerate your lead generation
- Ensure B2B targeted meetings
- Leverage a powerful network to gain new clients or partners
- Test your solutions and/or products
- Tailored business development strategies are crafted to align with your goals
- Transparency with scope, timelines, objectives, and deliveries for success
- We act as an extension of your team
Experienced team: Over 20 missions per year
Powerful network: Access to decision makers and 14k professionals
Format: 3 to 12 months
Average results: 4 B2B meetings per month
Industry: Across industries
Geographic area: Texas and beyond
Method | 11 Steps
1. DEFINE: GOALS AND SCOPE OF WORK
- Define the objectives and scope of the mission.
- Identify the KPIs to be achieved and the desired outcomes.
2. TARGET LIST & MARKET SEGMENTATION
- Compile a targeted list of potential clients, partners, and prospects.
- Segment the market based on relevant criteria such as industry, size, and location.
3. GEOGRAPHIC AREA
- Determine the geographic area of focus.
- Identify regions with the highest potential for growth and engagement.
4. KPI & REPORTING SCHEDULE
- KPIs reporting template validated.
- Reporting schedule to provide updates on progress and achievements
5. START
- FACC studies all commercial and market elements provided by the member.
- Initiate a comprehensive market research and industry mapping process.
6. PITCH AND APPROVAL
- Craft a compelling pitch based on the member’s offerings and benefits.
- Present the pitch and secure approval from the member before proceeding.
7. CREATE STRATEGY & DATABASE
- Develop a database & Identify key contacts and prospects through prospection & our network.
8. INITIAL OUTREACH
- Utilize communication channels, including email, cold calls, and LinkedIn.
- Schedule appointments for further engagement.
9. DEDICATED ENGAGEMENT & FOLLOW-UP
- Engage with potential leads.
- Follow up consistently to nurture and build relationships.
10. COMMUNICATION
- Conduct monthly reviews to review objectives and database progress.
- Maintain ongoing communication with the member through email and text messages.
11. SHARED COLLABORATION
- Use a shared Google Drive to facilitate collaboration between teams.
- Organize essential documents, presentations, and related materials for easy access.
This well-structured timeline outlines the journey of the business development mission, from setting goals and targets to executing outreach and engagement strategies. It reflects a comprehensive approach to fostering growth and success for the member’s business.
OPTIONS & PRICING
All options offer a flexible approach to business development, tailored to your specific needs. Our services are designed to provide comprehensive support in achieving your growth goals, fostering meaningful connections, and facilitating successful deals.
Short Term Mission
Short-term mission with a specific deadline. For example: prepare a business trip and secure 5 targeted meetings with potential clients over a week.
- The number of hours determined in consultation with the member, based on targets/industry and estimated KPIs.
- Rate: $150/hr
- The company must be a member of FACC Texas
Business Development
Secure new clients and grow your market share with a dedicated team in the US.
6-month duration minimum with a senior team that is trained in your product and will work on a weekly basis for your company.
- The number of hours per month is determined in consultation with the member, based on estimated KPIs.
- Rate: $150/hr
- The company must be a member of FACC Texas
Sale Representative
One business developer of the FACC team will work as your representative in the US.
- 6-month duration with potential for renewal.
- Combines business development exploration with the selling process.
- Includes product demonstrations if applicable.
- Negotiations (conducted in conjunction with the member’s team). Deal closure (collaboratively with member’s team as needed).
Cost:
- Monthly Retainer Fee – rate depends on the experience and number of hours
- Success Fee: 15% (can vary with the product)
- The company must be a member of FACC Texas
Case Study
Energy
IADYS
An innovative AI-robotic company starting its development in the U.S.
GOAL
Securing B2B meetings with targeted companies and specific personas to obtain site demos in the oil and gas industry.
TARGET PERSONAS
Plant managers, Environmental Managers, and Port Managers.
IMPACT
At least 4 monthly business meetings securing major sales contracts with key players. Delivery of a large database.
CONTRACT TYPE
Annual mission in multiple states.
Case Study
Software
AODocs
A SaaS company specializing in critical document management software.
GOAL
Leverage our network to secure B2B meetings and introduce the solution. Launch a multi-channel approach for the cold prospection and generate a large database. Initiate introductions and assist during meetings. Ensure follow-up with leads.
TARGET PERSONAS
IT Directors, DMS Managers, and Quality Directors.
IMPACT
3 to 4 business meetings per month with IT experts multi-industry.
CONTRACT TYPE
6-month mission securing at least 14 meetings.
Case Study
Deep Tech Quantum computing
Pasqal
A deep-tech company specializing in quantum computing. Nobel Prize-winning technology and future Unicorn.
GOAL
Deliver a one-day conference with multiple high-level panelists involved with the high computing and quantum computing industry ( NASA, BP, Halliburton, Chevron, etc) Ensure event communications and logistics, and secure a targeted audience.
IMPACT
Visibility growth and exposure to a qualified audience. Potential partnerships/research alliances and client acquisition in a new market.
Case Study
Food industry
Maison Occitanie
Maison Occitanie represents agro products from the South of France. Multiple brands participated in this tasting box operation in Texas.
GOAL
Explore product market potential in approaching buyers from gourmet food stores for product testing and feedback.
TARGETED PERSONAS
Buyers, Gourmet Store Owners.
IMPACT
Participation of 5 buyers from different food retailers. 3 brands closed deals. 2 in-person meetings were scheduled at Fancy Food Show NYC in June. 1 buyer accepted to go to the Region Occitanie in June to discover more brands.
Case Study
User Acquisition Shopping App
Member
JOW Food tech industry, specializing in meal planning and grocery shopping.
GOAL
Grow Users for the application. Promotion to the French community. Develop a strategic promotion to events. Gain visibility in Texas.
IMPACT
Over 100 new users.
Let’s Build Your Success Story
At FACC, we are passionate about helping businesses succeed. Our business development services empower you to navigate the complexities of the U.S. market, build lasting relationships, and achieve your growth goals.
Contact us today to learn more about how FACC can support your business development journey.